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(Hong Kong, 3 June 2014) – Eugenie Bouchard, the current world number 16 and Canadian number one women’s tennis player, has announced her participation at the inaugural Hong Kong Tennis Open WTA International Tier tournament. One of the world’s most promising and exciting players, the young Quebec-native better known as ‘Genie’ has been on a meteoric rise since the second half of last year, culminating in reaching her first Grand Slam semi-final with a convincing run at the Australian Open in January 2014.

The tall and stunning 20-year-old achieved another milestone by winning her first WTA tournament, the Nuremberg Cup in Germany last weekend, catapulting her to a career high world number 16 ranking, and boosting her confidence going into the French Open. This will be her second Roland Garros, and all eyes will be on her to go deep into week two and yet another Grand Slam semi-final.

“It’s been a remarkable 2014 this far, and I couldn’t be more pleased with my performance leading up to the French Open,” said Bouchard. “I’m really touched by the support of my fans from around the world, which makes me determined to work even harder, and I hope to be able to connect with my fans in Asia at the inaugural Hong Kong Tennis Open in September.”

“I have heard a lot about what an exciting city Hong Kong is, and am looking forward to playing my best tennis there, and also take some time to experience the city.” added Bouchard.

Genie is leading a revival in Canadian tennis, with the successes of current world number 9, Milos Raonic, and Bouchard herself, including being the first Canadian to win a Grand Slam singles title by lifting the junior girls’ title at Wimbledon in 2012. She followed that up by being named WTA Newcomer of the Year in 2013, recognition of a growing talent whom tennis great Martina Navratilova predicted would be a potential future grand Slam champion.

“The Hong Kong Tennis Open marks the first time professional tennis is returning to Hong Kong’s shores in 12 years,” said Herbert Chow, president, Hong Kong Tennis Association. “This prestigious event is recognition of the growing popularity and significance of tennis in Hong Kong, and ushers in a new golden era of Hong Kong tennis with our local tennis players starting to make waves on the international stage.”

“Eugenie Bouchard is a great inspiration to our local juniors as she was the world number 1 junior in 2012 and her transformation from junior level to WTA level tennis can be considered as one of the most successful in recent years.” added Chow.

“We are delighted to welcome one of tennis’ brightest rising stars, Eugenie Bouchard, to Hong Kong and the inaugural Hong Kong Tennis Open,” said Kenneth Low, managing director, Hong Kong Tennis Open Ltd. “Local sports fans are in for a treat with Genie and other confirmed players like Peng Shuai, certain to put on a scintillating display of world class tennis action amid the backdrop of Victoria Harbour.”

The first official WTA tournament to be played in Hong Kong since 1983, the Hong Kong Tennis Open will be held from 8-14 September 2014 at the Victoria Park Tennis Stadium. Located in a protected green area of Causeway Bay, one of the world’s busiest and most high profile shopping districts, the 3,600-seat ‘boutique’ tennis arena has the iconic Hong Kong Harbour as a backdrop and is conveniently accessible from any location in Hong Kong.